
Specialization
Fractional CMO | Digital Growth Hacker | Media Buying | Programmatic | AdTech | Marketing Executive | User Acquisition | Digital Analytics | Certified Digital Marketing Consultant 🎯
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With a decade of experience in marketing strategy, digital innovation, and team leadership, I specialize in turning business challenges into measurable successes. My approach combines strategic vision, data-driven insights, and technical expertise to create impactful campaigns that align with organizational goals and deliver sustainable growth.
Key Achievements
- Published Author: Digital Marketing Roadmap, a practical guide available on Amazon and 15+ marketplaces. 📚
- Industry Recognition: Judge for awards like the Stevie Awards, Internet Advertising Competition Awards, Summit Awards and mobile-webaward.org. 🏆
- Expertise: Over 10,000 hours dedicated to mastering digital marketing and achieving; Bachelor’s and Master’s degree in Digital Marketing, an MBA;
140+ certifications from industry-leading companies. - Thought Leadership: Speaker at IAB Poland (was a speaker at Digital OOH 2023 – IAB HowTo) and other industry events, sharing actionable insights on marketing innovation. 🎤
Technical Proficiency
Skilled in media buying platforms, DSPs, SSPs, and advanced ad technologies, ensuring campaigns consistently meet goals. 💻
Core Competencies & Skills
- ✅ Marketing Strategy & Execution
- ✅ Brand Management & Positioning
- ✅ Customer Acquisition & Retention
- ✅ Media Buying & Campaign Optimization
- ✅ Data Analytics & Consumer Insights
- ✅ Team Leadership & Development
Education & Certifications
- ✅Bachelor’s Degree in Digital Marketing
- ✅Master in Digital Marketing and eCommerce
- ✅Master of Business Administration – MBA
- ✅Over 141 Certifications from Top Companies
I hold a Bachelor’s and Master’s degree in Digital Marketing, an MBA, and—because I can’t get enough of learning —over 141 certifications from companies and institutions like AdForm, Adelphic, Ahrefs, Amazon, Apple, Allegro AppsFlyer, Basis Technologies, Criteo, Deep Intent, Digital Marketing Institute,Eskimi, GetResponse, Google, Gum Gum, Hubspot, Impact.com, IE Business School, LinkedIn, Lifesight, Magnite, MediaMath, Meta, Microsoft, Outbrain, Pinterest, Project Management Institute, Product School, Quantcast, Semrush, Snapchat, Spotify, StackAdapt, Teads, The Trade Desk, University of Helsinki, University of Nicosia, University of South Florida, Illinois Institute of Technology, University of Colorado Boulder, University of London, University of Virginia, University of California, Yahoo, Yandex, and more that confirms my knowledge in Digital Marketing.
What I Bring to the Table
- Digital Marketing Expertise 🌐
I bring advanced knowledge across tools and channels, including programmatic advertising, Google Ads, paid social media, affiliate marketing and emerging technologies. This ensures a comprehensive, future-ready approach to your marketing efforts. - Data-Driven Strategies 📊
Leveraging analytics and consumer insights, I design campaigns that maximize ROI while optimizing resource use. My technical background in HTML, CSS, JavaScript, Python, SQL, Power BI, and Tableau ensures data is transformed into actionable strategies. - Proven Leadership 🤝
I excel at building and leading high-performing teams. Through mentorship and collaboration, I foster innovation and deliver results that consistently exceed expectations. - Lifelong Learning 🎓
With a Bachelor’s and Master’s degree in Digital Marketing, an MBA, and 140+ certifications from industry leaders like Google, Meta, and HubSpot, I stay ahead of trends to deliver cutting-edge solutions.
Let’s Collaborate 🤝
I’m passionate about using marketing and technology to drive growth and innovation. If you’re seeking a results-driven CMO to elevate your brand, let’s connect to discuss how I can contribute to your success.
Activity On LinkedIn
Published Book “Digital Marketing Roadmap”
This book is a comprehensive guide for anyone looking to break into digital marketing, packed with practical tips, real-world examples, and career insights. Whether you’re a recent graduate or planning a career pivot, this roadmap will help you build the skills and confidence to succeed.
Visit my author page on Amazon to learn more: amazon.com/author/maksymzakharko
or visit a book page:
Blogposts
- Paid Traffic – The Ultimate List of Traffic Sources
- Why Startup Marketing Strategy Matters: Key Foundations for Growth
- Digital Marketing Roadmap: A Comprehensive Guide to Learning Basics
- Metaverse Marketing: Embracing the Future of Digital Experiences
- NFT Marketing: Unlock the Potential of Digital Marketing Strategies
- Unleashing the Power of Marketing Angles: Strategies to Captivate Customers
- Fractional CMO for Startups: Maximizing Marketing Impact on a Budget
- The Power of Blockchain in Marketing: Revolutionizing the Future
- Effective Digital Marketing Strategies for Decentralized Finance (DeFi)
- 10 Digital Marketing Trends That Will Be Relevant In 2023
- Crypto Marketing Strategy For Successful Launch